Collect CallTrackingMetrics data into your data warehouse or ours. The Matatika pipelines will take care of the data collection and preparation for your analytics and BI tools.
CallTrackingMetrics is a conversation analytics and marketing attribution platform. It is designed to help businesses connect offline customer interactions with their digital marketing efforts. At its core, the platform uses dynamic number insertion (DNI) technology to automatically link phone calls, text messages, and form submissions back to the specific website pages and advertising sources that generated them. This enables marketers to accurately measure campaign performance and understand which channels are driving valuable leads.
Access Key from the CallTrackingMetrics UI.
Secret Key from the CallTrackingMetrics UI.
The earliest record to sync.
Currently, only setting this to __NULL__ is supported. This will remove all other streams.
Extract, Transform, and Load CallTrackingMetrics data into your data warehouse or ours.