Google Analytics is a leading tool for tracking and reporting visitor activity on your website.
Many companies use Google Analytics to understand and optimise the way people use their sites and apps. Connect this data source to have our clever platform find insights about your website when you ask a question.
|Audience||Active users, their top interactions, and the activities that impact your business.|
|Advertising||Post-click performance metrics for users who clicked on your Ads campaigns.|
|Acquisition||Visitors, their behaviour on your site after acquisition and their conversion patterns.|
|Behaviour||Visitor interactions with your site and potential issues|
|Conversion||Goals, purchases and sources of traffic.|